We can help you select Where to go and Why; Identify competition & potential partners and How to Differentiate by defining the right product and monetization models.
Deliverables
Market Analysis
Market Selection & GAP Analysis; Customer segmentation; Value Proposition; Barriers to entry.
GAP Analysis; Localization needs; Monetization model; Unique Selling Point.
Action Plan
Recommendations; Define business strategy, budget, resources allocation. Set short, medium and long-term goals strategy and goals. KPIs
Case Study
Our client was France's market leader in Hospital BI and Analytics. They wanted to assess the feasibility to market their solution into Southern Europe. We developed for them a full Market Entry strategy, with segmentation, partners and GTM plan.